Mactaggart & Mickel Homes announces sweet sponsorship package to help mental health project
Mactaggart & Mickel Homes, the award-winning family housebuilder, has announced its support for inspiring Glasgow-based organisation, The Depressed Cake Shop. The company will donate £1,000 as well as providing support in kind throughout the year as part of its commitment to supporting local good causes.
The organisation, a community of bakers and cake makers committed to ending the stigma surrounding mental illness, uses pop-up cake shops as a platform for raising funds and awareness. Trademark grey icing and sad faces on the cakes not only allow bakers to express how they are feeling, but act as a talking point to encourage shop visitors to discuss mental health issues more openly.
The Depressed Cake Shop was recently a finalist in BBC Radio 4’s All in the Mind Awards in recognition of the help it has given individuals who have to cope with mental health issues.
Support from Mactaggart & Mickel Homes will help fund the purchase of ingredients to produce the cakes and sweet treats which will go on sale at pop up events across Scotland and the UK. The funds raised from these events are then distributed to local mental health charities.
Andrew Mickel, chairman of Mactaggart & Mickel Homes said: “The Depressed Cake Shop is a fantastic organisation doing some excellent work to raise awareness of mental health issues. We have always supported projects that benefit the communities in which we build and were keen to help shine the spotlight on a cause which doesn’t get as much attention as many others.”
Jules Langdale from The Depressed Cake Shop said “Mental health is often overlooked when it comes to charitable donations – there is still a certain taboo around treating it as an illness that can affect anyone. Our events aim to raise the profile of these issues and get people talking about mental health as well as giving sufferers an outlet for their emotions. We’re very much looking forward to working with Mactaggart & Mickel Homes to help raise awareness, one cake at a time.”